How Construction Companies Can Use 3D Rendering

November 16, 2021

Maxwave Media

As the construction industry looks to new ways to display its plans, one of the latest methodologies is using 3D modeling and rendering. This technology has been used in recent years for residential and multi-family usage but is gaining popularity within the commercial architecture field, as laptops and tablets quickly replace draft sheets. Here is how construction companies can best utilize 3D rendering services, and how they can provide the best value possible for their clients.

Expressing Ideas Easily

One of the biggest benefits of adopting 3D visualization is that it allows for greater detail in displaying a potential finished product. Instead of general markers indicating where elements can be located, using a 3D display allows for greater specificity of details on any size. For example, a rendering of a new shopping center can feature locations of things like signage, kiosks, and electrical inputs. These displays can also provide realistic images of surrounding spaces.

More Cost-Effective Solutions

In addition, this technology gives contractors the opportunity to display renderings of a finished product well before actual construction can begin. This can allow for faster approval from customers, and in cases where reviews and changes are called for, can also be done in a much shorter timeframe compared to other methods. Working on the changes digitally can also have an effect on the cost of materials, as consultations with a client can determine the need for materials at different price levels. Having the changes done through renderings prevents the need for further revisions either during or after the construction process, saving the contractor additional time and cost.

Earlier Notice of Potential Problems

From the standpoint of the construction company itself, having 3D visuals can assist in more precise projections of future builds. This can help in the prevention of mistakes and allows for them to be caught early before being added to a final rendering. When a mistake does occur, fixing it can be a relatively painless process, as only that section of the drawing would need to be revised. This can also prevent new mistakes from occurring.

Improved Client Experience

For clients that have been used to the traditional pen and paper method of rendering, having their project laid out in a digital format, and with a higher level of detail, can be a very positive change. These clients tend to be far more impressed with a high-level visualization compared to a typical drawing. As for the architects themselves, there is unlimited potential in using 3D technology. For example, a rendering can be transformed into a video presentation or a slideshow. Displays like this can not only help the architects assemble a portfolio of detailed work but from a business perspective, can lead to increased business and profits when compared to those companies that use older methods.

As 3D rendering and visualization continue to increase in use throughout the construction industry, having it as an option can serve as a competitive advantage to those that choose to incorporate it into their business plans. The benefits are plentiful for both the client as well as the company itself, who can use this technology to avoid costly mistakes, increase project visibility, and enable business growth.

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Max Wave Media creates high quality presentation materials to support projects in the fields of architecture, interior design, urban design, landscape, and master planning. We work in all industry sectors to produce stunning 3D visualizations to thrill you and your clients. Take the first step by contacting us and requesting a quote today.

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